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With our new book coming out soon, “50 Ways to Better Social Media” comes the following tip:

Tip 35: Know Thyself: The First of the Five Golden Rules of Social Networking

Have you ever heard that ancient Greek saying, “Know thyself”?  Some have attributed this aphorism to Socrates, and others to Pythagoras, but whoever wrote these words, they must have struck a chord with humanity, because it’s still getting tossed around a thousand years later.

This is the first golden rule of social networking. Know yourself. Take time to really get to know what matters to you right now – not to anyone else and not what used to or someday might matter.

One way you can do this is to start each morning by writing down the things that matter most to you. Each day for seven days in a row, write them down on a clean, white, blank piece of paper. At the end of your writing session, tuck the piece of paper for that day away in a drawer. Don’t go back and look at the other pages you wrote for the day or for days before. Even if you just rewrite what you’ve already written, write something each and every day.

After your seven-day writing session, on the eighth day, take a look at what you have written. You should feel very different from the first day you started writing. You should have a much stronger conviction about what matters most to you. Whatever is most important for you now, at this moment, you’ll know.

That’s where you will begin with your social networking. After taking more than 5,000 people through the Networlding process myself and getting feedback from my licensees and many others who have gone through Networlding, I know that you can find your voice, your heart, and your compass for moving forward. That passion that you have for something that is uniquely yours will emerge and pull you forward to another level of performance. For me that passion was to make a positive difference in people’s lives. What’s your passion?

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Many people who don’t really understand the power of networks and Networlding get insight when I share with them that Oprah has built a great Networld. When Malcolm Gladwell wrote The Tipping Point he referenced the scientific reality that we can’t communicate with more than 15 people regularly at any one time.

In Networlding I make it even more simple for building a network by taking that network down to ten people and referring to it as a your “Power-of-Ten” Circle. Sociologists (which I am one) refer to this circle as your “primary circle.” So to bring your Power-of-Ten Circle to life think of Oprah and her circle. Who would be in that circle or alliance network? How about:

  1. Suzie Orman - financial sage and the author of nine books, including her latest, Suze Orman’s 2009 Action Plan
  2. Nate Berkus – Nate Berkus is a featured design expert for The Oprah Winfrey Show and a regular contributor to the pages of O at Home.
  3. Lisa Kogan – 40 something columnist for Oprah’s magazine.
  4. Dr. Maya Angelou - hailed as a remarkable Renaissance woman, a beloved poet and best-selling author, Dr. Angelou has the unique ability to captivate listeners through the vigor and sheer beauty of her lyrics and words.
  5. Dr. Katz – nationally renowned authority on nutrition and chronic disease prevention and columnist—is here to help you digest it all. O, The Oprah Magazine
  6. Adam Glassman – the creative director of O, The Oprah Magazine tells you what your best friends won’t. Adam fields questions from readers on everything from age-appropriate clothing to how to be comfortable and still look great during a long airplane flight.
  7. Martha Beck – life coach and O, The Oprah Magazine columnist Martha Beck has the blueprint to stress-free living.
  8. Bob Greene - Bob Greene is an exercise physiologist and certified personal trainer specializing in fitness, metabolism and weight loss.
  9. Dr. Oz - Dr. Oz is the health expert on The Oprah Winfrey Show. He is chief medical consultant to Discovery Communications and has hosted several shows, including Second Opinion with Dr. Oz and Life Line.
  10. John St. Augustine - He is the author of Living an Uncommon Life: Essential Lessons from 21 Extraordinary People and a sought-after speaker on human potential and purpose. Now, John’s hosting his own show on Oprah Radio, interviewing some of the world’s most influential thinkers, leaders and experts on personal empowerment. (Networlding Note: John was connected to Oprah through someone from Networlding and that is how he made the great connection. He is one of my favorite people and the best talk show host. I met John years ago when I was on his radio show after writing Angels in the Workplace).

Of course there are others, but realistically there is still the phenomenon that exists in the science of networks called “The Law of the Few” which essentially states that it will be the few people you know that will really make the difference in your life. Gladwell refers to people as “sales people,” “mavens” and “connectors.” In Networlding I say that people can have all three abilities. When they do I call them “Networlders.” Also, note that I believe people can also learn and build these skills. Of course some people won’t be as good as others but then they can always surround themselves with a Power-of-Ten Network or Networld as Oprah has.

Playing out this real power network even further by folding into it the element of values-based networking, you don’t have to wonder too much whether the above ten people in Oprah’s network have similar and complimentary values which is what I have found is needed to leverage a successful network. From what I know of the above ten they are all true leaders and create additional value by being part of Oprah’s network and vice versa.

So now ask yourself who should be in your Power-of-Ten Circle? Want to start a circle yourself? Email us at info@networlding.com and we’ll help you get started.

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