Posts tagged as:

executive coaching

Many of you know Jeffrey Gitomer and his book called Jeffrey Gitomer’s Little Teal Book of Trust.
Well, Gittomer is great at showcasing others who are strong examples of what he believes in so in his recent newsletter, he showcased Scott Ginsberg, otherwise known now as “The Nametag Guy.”

Now for those of you who are passionate about Networlding and building “mutually beneficial relationships” I would say that even though Scott might look like a “schmoozer” he actually is quite a master at building relationships. Besides visiting his website, here is a recent exerpt from Jeffrey’s latest newsletter that showcases the results Scott has gotten from my two favorite things for 2009 (and beyond by the way): 1) social networking and 2) blogging:

Scott’s Excerpt:

And the reasons (excuses) people give for not getting involved in social networking are:
1. They don’t have the time.
2. They don’t see the payoff, aka, currency.

Well, remember this:
You WILL have the time…when-you-first-
understand-your-currency!!

For online social networking, potential currency could be:
• Expanding your network
• Driving traffic
• Filtering in new leads
• Developing, storing content
• Branding and marketing
• Making money
• Projecting transparency
• Building community

Here’s an example.

I never thought blogging was worth it. For about a year, I didn’t see any return, any “currency” from my daily posting.

Then, on August 31st, 2005, I wrote a post that would lead to over $100,000 of new business.

If that happened to you, would YOU make time to blog every morning?

You bet.,

So whether it’s online social networking, initiating a new marketing plan, attending a conference or deciding to publish a book, understand this:

It might take six to twelve months before you actually see your currency come to fruition. Heck, that’s the “I” in Return on Investment.

Note that Scott also has a book called The Power of Approachability. Read it. It’s great.

If you enjoyed this post, please consider leaving a comment, retweet it, or subscribing to the feed to have future articles delivered to your feed reader.

{ 0 comments }

So I am reading the Tom Peter’s blog today and I can’t help but pull out my computer and riff off of his comments about these troubling times that have all of us guessing how bad the what dismal future that lies ahead really looks like. I ditto his comments about Bernard Madoff’s son, Andrew, and his wife, laden with conspicuously high-end shopping bags as they went about their holiday shopping in Manhattan. I can’t imagine the thoughts floating around in their heads that helped them justify their “spendaholic” actions.

I do call a lot of us in this country “consumptionholics.” I also found myself playing this role at times. But not today. Not this month. Not in the near future.

What would you do? If you don’t have an answer I’ll give you some of my own.  For those executive at AIG and, in fact anyone who gets a bonus this year, think of giving some to those in need. There are so many food pantries that need extra food. There are so many children who need clothing. There are so many places to volunteer.

And if for some reason the bonus monies have not left the corporate coffers yet . . . stop. Don’t give out bonuses for “retaining top talent.” As one of my colleagues said, “Why would these companies be afraid that these people will go elsewhere? Where is there to go? Who is hiring?”

So, Tom Peters. I’ve watched you over the years. I always said I would like to be more like you. I appreciate your thoughtfulness in this time and there is no question you have a great heart. Now, even though this economic bust has already occurred, please continue to use your influence next year to help people wake up and walk out on the craziness that this year has seen. Keep promoting the idea of giving and social responsibility–especially to companies that don’t seem to get that consumers CARE what goes on inside the corporate walls–between cubicles and departments and inside and outside of boardrooms. Keep promoting strategies that show companies how to “do well by doing good.”

In the end, the more people who speak out against greed like you have done the better off we will all be. Thanks Tom.

If you enjoyed this post, please consider leaving a comment, retweet it, or subscribing to the feed to have future articles delivered to your feed reader.

{ 0 comments }