Chicago Cultural Affairs Commissioner, Lois Weisberg, will be retiring this year. It’s interesting that she is leaving just as we are revisiting the human phenomenon that 12 years ago became an international notoriety when Malcolm Gladwell showcased her in his groundbreaking New Yorker article, “6 Degrees of Lois Weisberg.” Our book, Networlding 4.0: The Great Exchange, shares Lois’s powerful talent for connecting AND creating opportunities. In the following excerpt from our book, we reveal more as to how she connects in valuable,mutually beneficial ways and how you can do the same thing, starting today, with your network.

______________________

Lois, as her friends know her, was said by Gladwell to be one of the most influential people on earth because she understood the power of our networked world well before Facebook, Twitter or any other social media platform popularized it. Weisberg, 85, is the only remaining member of May Richard M. Dailey’s original cabinet.

Some of Lois’s contributions to the city included innovative ideas like the famous Cows on Parade public art project in 1999. This idea was spread around the world and duplicated by cities taking on their own unique themes. She also worked with Maggie Daley to create the successful Gallery 37 and After School Matters programs focused on the arts.

For 22 years Lois has been supporting the arts in Chicago. She has done it with a passion focused on a vision of what could be for the city as well as the talented people who would make your visions turn into realities.

As Gladwell illuminated in his article in January of 1999, “There are probably Lois Weisbergs in Akron and Tucson and Paris and in some little town in the Yukon Territory, up by the Arctic Circle. We’ve all met someone like Lois Weisberg. Yet, although we all know a Lois Weisberg type, we don’t know much about the Lois Weisberg type.” From here, Gladwell began to make more “explicit” the infrastructures built from the minds and hearts of people like Lois.

To do this Gladwell, a social scientist, directs our attention to the experiments of Stanley Milgram of the famous Six Degrees Experiment. Gladwell said perhaps it should be referred to as “The Lois Weisberg Problem.” I have been sharing that experiment with audiences for years and, each time, I would note how many were not familiar with it, even after “The Tipping Point” was a bestseller. The experiment began in Omaha, Nebraska, where a hundred and sixty people were randomly selected and given a packet of postcards to mail to a randomly selected stockbrocker in Boston.

When, surprisingly, postcards from the packets were received by the stockbroker within five to six mailings, the “small world concept” or “six degrees of separation” was born. But Gladwell went even deeper into this phenomenon, explaining that an equally important part of the experiment created by Milgram was the realization that the majority of the packets were delivered to the final recipient by the same three people. What this revealed was that there are certain people who are better “connectors” to diverse individuals than others and that illumination was well evidenced in Lois Weisberg.

Gladwell went on in the article to explain that Lois has a powerful pyramid of pyramids of connections. In other words, Lois is connected to “Connectors.” That awareness that started with this article now plays out perfectly on the site LinkedIn.

Here, you can see, right under the heading “Contact” you can click on “Network Statistics.” From here you can see your first degree, second and third degree connection numbers. So, for example, Melissa has 5000 connections. Melissa’s connections are made up of eight years of connecting with top networkers on LinkedIn. Therefore it is not surprising that her second degree connections exceed two million and her third degree, fifteen million. She is connected, like Lois Weisberg, to connectors.

So, bringing this into the real world, how can you build a similar network? Follow this mantra: care, connect, promote. It’s Melissa’s mantra and if you can adapt it to your world you will be on the path to success. You don’t need 5000 connections to get there. Just start with five or ten and keep going. You will get there faster than you realize!

So what is so unique about Eric Silva? It’s this phrase, “We’re all scientists conducting experiments in an ever-changing landscape.” He gets it. We are all experimenting–every day, every hour and now, every minute. Why? We don’t know what will catch on in this murky, mashup world we live in. But those who get it like Eric, do know this–we don’t get anything if, one, we aren’t authentic–even if it hurts sometimes, and, second, we don’t keep trying.

So on this Labor Day when people are trying not to think about going back to work tomorrow, I just wanted to recognize Eric and his work and his passion. By the way you can also find Eric on Twitter.

1. You walk into the store and you see almost a dozen “business concierge” seated at a U-shaped bar, like The Genius Bar at Apple. Apple made a great move when they allowed the bar concept to converge with a help desk concept creating a unique hybrid experience where people can ask questions and get the specific help they need to fix or optimize their Apple products. In the case of the Networlding Innovation Center it would allow people to do the same thing.
2. The concierge walks you through an overview of the center, sharing with you the idea that the center is there to provide a hub of “direction and connection,” The direction is all about helping you get a profile on LinkedIn or a Twitter or Facebook account set up . . . or all three. The connection is all about connecting you to ongoing networking groups where like-focused people are ready, willing and able to help you with connecting around new product and service creations. Additionally, there are many coaching services you can choose from to help you either move through a career transition or create a new company.
3. You fill out a profile for the center with answers to a series of questions around the current needs you have for innovating the way you do business or how your are developing your career–business development, career management, networking, coaching support, resource provider selection–these are all services offered by the center.
4. You pick the combination of services you need currenty and also check off those offerings you might consider for the future based on your budget.
5. You also are given a directory of upcoming events in the center that will enable you to meet other potential partners with whom you can collaborate with for business or career growth.

This is just the first experience you will have in the center. You will find it will be a place you will come back to again and again. You will find that you now have a choice for a place to go that is not as loud as a Starbucks and offers facilitated connection and though leadership to help you with your business or career.

Stay tuned for more adventures in The Networlding Center for Innovation and Collaboration.

• Learn continuously
• Endorse experimentation
• Break old patterns
• Identify commonalities
• Build unbroken "circles" not networks
• Leverage your assets (behaviors, skills, relationships)

Networlding recognizes the naturally occurring organic interconnectedness of people from all walks of life and simply provides a fertile soil for those seeds of value-based relationships to be planted to create endless possibilities. These possibilities are truly transformational. Think about that.To transform means to change. Something cannot change beyond itself. Its possibilities for change exist only within the limits of its inherent nature. What I see most often in business today is that most business professionals put limits on the people they think they can reach. The truth is we are truly six people or fewer away from anyone we want to meet. It’s really just a matter of making up your list, finding the right partners and believing “anything is possible” which is the number one belief of those people who do build that leadership support network that helps them leverage transformational opportunities for a lifetime.

Is it time for you to begin too? Are you ready? If not now, when?