Many people through the years have benefited from the following formula I created for writing a book. As a book coach and book marketer I have used it often in the last decade. I hope it can benefit you also.

Step 1: 30% - Make the crust of your pie. Just like you take time to create a good pie crust, take time to write a great outline for you book.

Step 2: 60% - Pour in the FED’s – Facts, Examples and Details. The facts are all those great statistics and information that helps bolster the ideas presented in your book. Examples are the great stories that help convey the ideas you present event faster in that they offer both tacit (implied) and explicit (self evident) knowledge. Stories really help readers wrap their arms around complex ideas.

Step 3: 10% - Finish with the garnishment. This is the unique part of the book–the heart of you–your voice–uniquely you.